Job Purpose
• To support Manager- Islamic Banking segment to achieve the financial & service levels targets.
• To liaise with front-line team of officers/Managers - Customer Relations, DST, Relationship Managers & liaise with Regional & Branch Managers accordingly to market & serve Islamic Banking segment.
• To provide market / customer & review accordingly to promote and provide feedback on the customised propositions & product bundles for the staff of corporate clients & government entities through distribution channels.
• To review/follow up overall customer origination of New to Bank & New to Product customers. Grow segment accounts base and increase forward/backward cross-sell suite of applicable products.
• To liaise with relevant departments to ensure best practice overall customer experience & development of product suite.
• Review and report customer segment MIS to establish suitability for cross-sell of new & existing products suite.
• Liaise with WBG, credit & remedial to support achieving financial objectives of business segment.
• Generate & manage referral mechanism to on-board new customers via distribution network.
Key Accountabilities
To ensure that financial objectives of business segment are met.
• Support Managers/UH to deliver budgeted origination of New-to-Bank (NTB) & New-to Product (NTP) customers using Managers/Officers - Customer Relations,DST, Relationship Managers & branch distribution channels.
• Develop customised propositions to meet banking needs of the individuals, and employees of the corporate &government entities for desired segments, primarily Al Samy, Priority & Preferred segments.
• Ensure focused communication of NBF’s Islamic Banking products & propositions to existing & potential customers
• Provide support and feedback to retail credit team in ensuring portfolio quality of retail Islamic assets by providing market intelligence & early alert signals on attrition.
Other Accountabilities
•• review and suggest improvement to robust systems & processes governing KYC, AML and customer due diligence policies& procedures.
• Design customized Islamic propositions & bundles as per customers’ needs.
• Monitor & review products, service levels & processes & provide innovative solutions to address opportunities& challenges faced.
• Deliver sales objectives of Islamic products to segment.
• Coordinate to arrange relevant trainings to the staff members to ensure that they are trained regularly as per the individual training needs of the team members.
• Work closely with remedial team and business teams to ensure that past dues & delinquency ratios are under control and in line with the industry benchmark.
• Ensure that the team works effectively in meeting customer TATs, internal SLA and minimizing rejection rate ofcustomer applications and provide relevant reports and recommendations
• Conceptualize & implement marketing activity in conjunction with Strategic Marketing and business teams to boost new business bookings & develop promotions & campaigns to create Islamic proposition awareness.
• Analyse results by conducting post campaign reviews to identify learnings which can be embedded in the subsequent campaigns.
• Review processes & SOP’s and recommend changes accordingly to enhance efficiency & be market relevant.
• Provide customer base to enable Customer Satisfaction Survey to be conducted & compile action plan based on results to improve subsequent survey.
• Participate actively in Retail Islamic business relating to PR activities.
Other Accountabilities
Job Context
• Support business units to achieve overall financial numbers of Islamic Banking segment by creating and opening opportunities for the distribution network and marketing/campaigns activities.
Education
Experience and Skills
A minimum of bachelor’s degree in business management or equivalent
Experience and Skills
Skills
• Strong interpersonal, and team working skills
• Outstanding communication skills - both verbal and written
• Strong conceptual, planning and directing skills
• Cultural awareness and knowledge
• Sound analytical skills & commercial awareness
Work Experience
• 5+ years of retail banking experience with 3+ years in Islamic Banking segment
• Preferably in the employee banking or similar aspects of personal banking. UAE experience highly desirable
• Relevant product, sales & distribution, and industry knowledge